Although Twitter has been rebranded as X after Elon Musk’s takeover, I continue to use ‘Twitter’ throughout this blog, as it remains the more widely recognized name.
A low follower count on Twitter can make your presence feel inconsequential in a sea of over 586 million active users globally. For individuals and businesses alike, gaining followers on Twitter means building influence, expanding your reach, and accessing new opportunities!
A robust follower base also increases the likelihood of engagement with your tweets, a key metric for visibility and success on the platform, where nearly 35% of B2B marketers actively use Twitter as a marketing tool.
Many users are tempted to take shortcuts like buying followers, but such tactics often harm engagement rates and credibility, leaving you with a hollow audience. Organic growth, on the other hand, ensures genuine interactions and long-term benefits.
It’s encouraging to know that with the right tips and strategies, you can organically increase your Twitter followers without resorting to questionable methods. For instance, users who consistently engage with trending topics and optimize their posts see higher follower growth.
How can I increase Twitter followers organically?
1. Craft irresistible Twitter threads
- How-to: Use threads to break down complex topics or share personal stories. Start with a captivating first tweet, followed by concise tweets that add value. Conclude with a CTA like “Retweet if you found this helpful!”
- How it helps: Threads offer a 63% boost in impressions and 54% more engagement than single tweets, according to experiments. They’re shareable and position you as a thought leader.
2. Participate in niche Twitter chats
- How-to: Search for Twitter chats in your industry using hashtags like #MarketingChat. Engage in conversations by adding insights and networking with participants.
- How it helps: Chats give you access to a targeted audience interested in your niche, enhancing visibility and follower growth.
3. Leverage trending topics
- How-to: Monitor trends in the Explore tab or tools like TweetDeck. Craft relevant, timely tweets with trending hashtags. Ensure your posts add value or humor.
- How it helps: Being part of a trending topic expands your reach, attracting users browsing those hashtags.
4. Collaborate with micro-influencers
- How-to: Partner with influencers who have small but engaged followings. Engage them in shoutouts or collaborative tweets. Use tools like Followerwonk to identify suitable partners. Collaborations also help boost your follower count on TikTok.
- How it helps: Micro-influencers drive authentic engagement and expose your account to niche audiences.
5. Optimize your bio for keywords
- How-to: Include relevant hashtags, keywords, and a clear CTA in your Twitter bio. Link your website or projects for added credibility.
- How it helps: A professional, optimized bio attracts followers aligned with your niche interests.
6. Post eye-catching visual content
- How-to: Share tweets with images, GIFs, or short videos. Tools like Canva help create striking visuals. Ensure images align with your brand.
- How it helps: Tweets with visuals see up to 150% more retweets and 89% more likes compared to text-only posts.
7. Create and share Twitter Polls
- How-to: Run polls asking engaging questions. Share poll results with detailed insights to encourage retweets.
- How it helps: Polls boost interactivity, making followers feel involved and encouraging shares for more visibility, making it one of the most effective tips to increase Twitter followers.
8. Pin your best tweet
- How-to: Pin a tweet that showcases your most popular content, an ongoing promotion, or a valuable resource. Update it periodically.
- How it helps: A pinned tweet is often the first post visitors see, helping you make a lasting impression and gain followers.
9. Engage with replies and mentions
- How-to: Respond to comments and mentions promptly. Use conversational language to build rapport.
- How it helps: Active engagement boosts algorithm visibility and fosters a loyal community.
10. Utilize Twitter lists
- How-to: Curate lists of top industry accounts or thought leaders. Publicize your lists to show expertise and gain visibility.
- How it helps: Lists position you as a resource hub, attracting users to follow your account.
11. Harness cross-promotion
- How-to: Share your Twitter profile on other platforms like Instagram, LinkedIn, or newsletters. Add a clickable Twitter link to your bios.
- How it helps: Cross-promotion directs traffic from your existing audience to your Twitter account, boosting growth.
12. Schedule tweets consistently
- How-to: Use tools like Hootsuite to plan tweets. Post during peak engagement times. Ensure a mix of promotional, informative, and engaging content.
- How it helps: Consistency maintains engagement, making your account more discoverable via algorithms.
13. Experiment with newsjacking
- How-to: Share insights or jokes about trending news relevant to your niche. Avoid sensitive or controversial topics.
- How it helps: Timely, relevant tweets position you as authoritative, drawing in followers interested in the topic.
Can you earn from Twitter?
Yes, you can earn money on Twitter (now X) by leveraging its monetization features and other revenue strategies.
The platform allows creators to monetize their content through ad revenue sharing, where users can earn approximately $8.5 per million tweet impressions if they meet the eligibility criteria, including generating at least 5 million impressions in the last three months.
Ways to earn money on Twitter:
- Ad revenue sharing: Requires X Premium subscription and high impressions.
- Affiliate marketing: Promote products and earn commissions.
- Selling digital products: Market eBooks, courses, or tools.
- Ticketed spaces: Host paid live events or discussions.
- Sponsored tweets: Partner with brands for promotional posts.
Consistent content and audience engagement are crucial for success!
How much money can I make on Twitter?
Earnings vary significantly, with Twitter users potentially making anywhere from $50 to several thousand dollars per month, depending on engagement and follower count. Qualified accounts typically keep up to 92% of their earnings, which reduces to 80% once their earnings exceed $50,000.
Creators in high-traffic countries can earn up to $10,000 per month, though most make considerably less. Smaller or newer creators may earn around $50-$100 per month, with additional revenue from affiliate marketing or sponsored tweets.
By following these tips to increase your Twitter followers, you’ll enhance your chances of gaining more engagement and visibility. This growth creates valuable monetization opportunities, from ad revenue sharing to sponsored tweets and affiliate marketing.
As your follower count rises, so does your earning potential. For example, accounts with around 50,000 followers can earn between $500 to $1,000 per month through ads and sponsorships. Larger accounts with over 100,000 followers may make upwards of $2,000 to $5,000 monthly.
With the right strategies, even smaller accounts can generate earnings, especially when reaching significant engagement levels. But you should never buy fake Twitter followers, as these are easy to detect.
Also, to widen your reach across social media platforms, discover expert tips to increase your Instagram followers!
